KTSU platform pulls record number of listeners in September

By: Texas Southern University
KTSU 90.9 FM The Choice broke a record in September 2022 with more than 700,000 listeners combined through terrestrial and streaming platforms. The record number includes listeners from around the country, beyond the Houston region, with listeners streaming KTSU from Dallas, Austin, Los Angeles, Atlanta, New Orleans, Chicago, Washington D.C., and additional major markets. “For 50 years, KTSU has been a pillar in the Houston community from a broadcast perspective, but thanks to strategic enhancements to our technology and programming, we are now able to reach people all over the country,” said General Manager Ernest Walker. “The station continues to evolve to meet the growing needs of its ever-expanding audience and to seize every opportunity created by the changing landscape of the radio and broadcast industry. That more than 700,000 people turned to KTSU platforms is a testament to the variety, quality, and consistency of our programming. We believe it’s just as noteworthy that this accomplishment was achieved in spite of the station wattage being significantly less than other stations in the market.” KTSU is the number one public radio station on any HBCU campus across the country. When it first hit the air in 1973 with 10 watts of power, it became the first African-American FM station on Houston’s airwaves. The station has grown to 18,500 watts, serving as a source of entertainment, as well as news and public affairs information that ensures listeners know what’s happening in the community around them. KTSU is also a training platform for students enrolled in Texas Southern University’s School of Communication. In 2019, the station launched KTSU2 “The Voice,” a student-run streaming radio platform. In 2020, KTSU expanded further with the launch of “The Vibe,” a digital and innovative Urban Alternative station offering the latest in Hip Hop, R&B, and Neo-Soul on the FM dial and through 24-hour streaming. |